{"id":26865,"date":"2022-12-30T00:15:39","date_gmt":"2022-12-29T21:15:39","guid":{"rendered":"https:\/\/www.turkishexporter.com.tr\/ihracat\/?p=26865"},"modified":"2022-12-30T00:15:42","modified_gmt":"2022-12-29T21:15:42","slug":"e-ticaret-5","status":"publish","type":"post","link":"https:\/\/www.turkishexporter.com.tr\/ihracat\/e-ticaret-5\/","title":{"rendered":"T\u00fcrkiye “e-ticarete” \u0131s\u0131nd\u0131, s\u0131ra “e-ihracatta”"},"content":{"rendered":"\n

ET\u0130D Ba\u015fkan Yard\u0131mc\u0131s\u0131 Hakan \u00c7eviko\u011flu, T\u00fcrkiye e-ticaret sekt\u00f6r\u00fcn\u00fcn bu y\u0131l\u0131 yakla\u015f\u0131k 700 milyar liral\u0131k hacimle tamamlamay\u0131 \u00f6ng\u00f6rd\u00fc\u011f\u00fcn\u00fc belirterek, “Sekt\u00f6r\u00fcm\u00fcz de vatanda\u015f\u0131m\u0131z da e-ticaret <\/a>konusuna art\u0131k \u0131s\u0131nd\u0131, s\u0131ra e-ihracatta.” dedi.<\/p>\n\n\n\n

\u00c7eviko\u011flu, Kovid-19 salg\u0131n\u0131 s\u00fcrecinin etkisiyle ivmesini y\u0131ldan y\u0131la h\u0131zla art\u0131ran T\u00fcrk e-ticaret sekt\u00f6r\u00fcn\u00fcn 2022 y\u0131l\u0131n\u0131 olumlu bir tabloyla kapatt\u0131\u011f\u0131n\u0131 s\u00f6yledi.<\/p>\n\n\n\n

T\u00fcrkiye e-ticaret sekt\u00f6r\u00fcn\u00fcn her ge\u00e7en y\u0131l b\u00fcy\u00fcmeye devam etti\u011fini vurgulayan \u00c7eviko\u011flu, “Sekt\u00f6r 2020 y\u0131l\u0131n\u0131 226 milyar liral\u0131k hacimle kapatm\u0131\u015ft\u0131. Sekt\u00f6r her ge\u00e7en y\u0131l b\u00fcy\u00fcmesini s\u00fcrd\u00fcrerek 2021’i 381 milyar lira, 2022 y\u0131l\u0131n\u0131n ilk 6 ay\u0131n\u0131 da 348 milyar lirayla kapatt\u0131. Bu y\u0131l\u0131 700 milyar lira civar\u0131nda bir e-ticaret hacmiyle bitirmeyi \u00f6ng\u00f6r\u00fcyoruz. Sekt\u00f6r\u00fcm\u00fcz de vatanda\u015f\u0131m\u0131z da e-ticaret konusuna art\u0131k \u0131s\u0131nd\u0131, s\u0131ra e-ihracatta. \u00dclkemiz e-ticarete al\u0131\u015ft\u0131 ve g\u00fcvendi. As\u0131l odaklanmam\u0131z gereken konu e-ihracat<\/a>, 2023 bu noktada milat olabilir. Yeni e-ticaret yasam\u0131zla birlikte T\u00fcrkiye’den yurt d\u0131\u015f\u0131na sat\u0131\u015flar\u0131n artmas\u0131n\u0131 bekliyorum. T\u00fcrkiye aran\u0131lan bir pazar ve sat\u0131labilir \u00fcr\u00fcn\u00fc \u00e7ok fazla. Bu durumda emekleme a\u015famas\u0131ndan bir an \u00f6nce kurtulaca\u011f\u0131z.” diye konu\u015ftu.<\/p>\n\n\n\n

K\u00fcresel sat\u0131\u015flar\u0131n yakla\u015f\u0131k y\u00fczde 21’ini e-ticaretin olu\u015fturdu\u011funa dikkati \u00e7eken \u00c7eviko\u011flu, \u015fu de\u011ferlendirmede bulundu:<\/p>\n\n\n\n

“2026 y\u0131l\u0131na kadar d\u00fcnyada e-ticaret hacminin 5 trilyon dolar\u0131 ge\u00e7mesi bekleniyor. Bu b\u00fcy\u00fck bir pasta ve bizler yeni y\u0131lla birlikte e-ihracata odaklanmaya devam etmeliyiz. \u015eu anda e-ticaret ve e-ihracat birlikte an\u0131l\u0131r oldu, yeni bir terim olmaktan \u00e7\u0131kt\u0131. Yeni y\u0131l\u0131n e-ihracatta g\u00fc\u00e7lenece\u011fimiz bir y\u0131l olaca\u011f\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcyoruz. Bizler de vatanda\u015f\u0131n bir numaral\u0131 al\u0131\u015fveri\u015f y\u00f6ntemi haline gelen bu alan\u0131 geli\u015ftirme noktas\u0131nda \u00e7al\u0131\u015fmalar\u0131m\u0131z\u0131 s\u00fcrd\u00fcr\u00fcyoruz.”<\/p>\n\n\n\n

T\u00fcrkiye’nin kendine \u00f6zg\u00fc kampanyas\u0131 ba\u015flad\u0131<\/h2>\n\n\n\n

\u00c7eviko\u011flu, y\u0131l\u0131n son aylar\u0131n\u0131n e-ticaret i\u00e7in son derece \u00f6nemli oldu\u011funa i\u015faret ederek, “Kas\u0131m ay\u0131 bir\u00e7ok kampanya d\u00f6nemini i\u00e7ine alan bir ay. Bizler de bu ay\u0131 verimli ge\u00e7irdi\u011fimize inan\u0131yoruz. \u0130nsanlar ihtiya\u00e7 duydu\u011fu bir \u00fcr\u00fcn\u00fc almak i\u00e7in \u00f6zellikle bu aylar\u0131 beklemeye ba\u015flad\u0131. Kas\u0131m ay\u0131n\u0131n aksine bizler de PttAVM olarak \u00fclkemize \u00f6zg\u00fc bir indirim kampanyas\u0131 ba\u015flatt\u0131k. ‘Y\u0131l\u0131n son pazar\u0131, T\u00fcrkiye’nin pazar\u0131’ slogan\u0131yla T\u00fcrkiye<\/a>‘nin kendi kampanya d\u00f6nemini yaratt\u0131k. \u0130nsanlar ‘efsane’, ‘s\u00fcper’, ‘m\u00fckemmel’, ‘kara’ gibi isimler tak\u0131lan kampanya d\u00f6nemlerinden biraz da s\u0131k\u0131ld\u0131. Ayr\u0131ca y\u0131l\u0131n son g\u00fcnleri bir\u00e7ok sat\u0131c\u0131 a\u00e7\u0131s\u0131ndan stoklar\u0131n t\u00fcketilmesi ve kotalar\u0131n doldurulmas\u0131 ad\u0131na son derece \u00f6nemli. Bizler de indirimlerle vatanda\u015flar\u0131n daha uygun fiyatlara \u00fcr\u00fcn alabilmesi i\u00e7in \u00e7abalayaca\u011f\u0131z.” ifadelerini kulland\u0131.<\/p>\n\n\n\n

“G\u00fcven damgal\u0131 sitelerden al\u0131\u015fveri\u015f yap\u0131lmal\u0131”<\/h2>\n\n\n\n

T\u00fcketicilerin de al\u0131\u015fveri\u015f yapacaklar\u0131 ortamlar\u0131 iyi se\u00e7meleri gerekti\u011fini vurgulayan \u00c7eviko\u011flu, \u00f6zellikle g\u00fcven damgal\u0131 sitelerle asgari g\u00fcvenli\u011fin sa\u011flanabilece\u011fini dile getirdi.<\/p>\n\n\n\n

\u00c7eviko\u011flu, sekt\u00f6r <\/a>olarak t\u00fcketicilerden ald\u0131klar\u0131 geri d\u00f6n\u00fc\u015flerle olumsuz durumlar\u0131 minimuma indirmek i\u00e7in \u00e7al\u0131\u015ft\u0131klar\u0131n\u0131 belirterek, “Devletimiz de \u00e7\u0131kar\u0131lan yeni yasa ve alt mevzuatlarla \u00f6zellikle rekabet alan\u0131nda ve al\u0131\u015fveri\u015f g\u00fcvenli\u011fi noktas\u0131nda son derece \u00f6nemli ad\u0131mlar at\u0131yor. Yolumuzun ayd\u0131nl\u0131k oldu\u011funu s\u00f6ylemek yanl\u0131\u015f olmaz.” dedi.<\/p>\n\n\n\n

(AA)<\/p>\n","protected":false},"excerpt":{"rendered":"

ET\u0130D Ba\u015fkan Yard\u0131mc\u0131s\u0131 Hakan \u00c7eviko\u011flu, T\u00fcrkiye e-ticaret sekt\u00f6r\u00fcn\u00fcn bu y\u0131l\u0131 yakla\u015f\u0131k 700 milyar liral\u0131k hacimle tamamlamay\u0131 \u00f6ng\u00f6rd\u00fc\u011f\u00fcn\u00fc belirterek, “Sekt\u00f6r\u00fcm\u00fcz de vatanda\u015f\u0131m\u0131z da e-ticaret konusuna art\u0131k \u0131s\u0131nd\u0131, s\u0131ra e-ihracatta.” dedi. \u00c7eviko\u011flu, Kovid-19 salg\u0131n\u0131 s\u00fcrecinin etkisiyle ivmesini y\u0131ldan y\u0131la h\u0131zla art\u0131ran T\u00fcrk e-ticaret sekt\u00f6r\u00fcn\u00fcn 2022 y\u0131l\u0131n\u0131 olumlu bir tabloyla kapatt\u0131\u011f\u0131n\u0131 s\u00f6yledi. T\u00fcrkiye e-ticaret sekt\u00f6r\u00fcn\u00fcn her ge\u00e7en y\u0131l b\u00fcy\u00fcmeye devam etti\u011fini vurgulayan \u00c7eviko\u011flu, “Sekt\u00f6r 2020 y\u0131l\u0131n\u0131 226 milyar liral\u0131k hacimle kapatm\u0131\u015ft\u0131. Sekt\u00f6r her ge\u00e7en y\u0131l b\u00fcy\u00fcmesini s\u00fcrd\u00fcrerek 2021’i 381 milyar lira, 2022 y\u0131l\u0131n\u0131n […]<\/p>\n","protected":false},"author":1,"featured_media":26866,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[52],"tags":[1216,2385,28,1212,208],"class_list":["post-26865","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-haberler","tag-dolar","tag-e-ticaret-2","tag-ihracat-alim-talepleri-dis-ticaret-bultenleri-ihracat-sirketleri-ve-haberleri","tag-sektor","tag-turkiyeden-mal-almak-isteyen-firmalar-listesi-turk-ihracat-firmalari"],"_links":{"self":[{"href":"https:\/\/www.turkishexporter.com.tr\/ihracat\/wp-json\/wp\/v2\/posts\/26865","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.turkishexporter.com.tr\/ihracat\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.turkishexporter.com.tr\/ihracat\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.turkishexporter.com.tr\/ihracat\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.turkishexporter.com.tr\/ihracat\/wp-json\/wp\/v2\/comments?post=26865"}],"version-history":[{"count":1,"href":"https:\/\/www.turkishexporter.com.tr\/ihracat\/wp-json\/wp\/v2\/posts\/26865\/revisions"}],"predecessor-version":[{"id":26867,"href":"https:\/\/www.turkishexporter.com.tr\/ihracat\/wp-json\/wp\/v2\/posts\/26865\/revisions\/26867"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.turkishexporter.com.tr\/ihracat\/wp-json\/wp\/v2\/media\/26866"}],"wp:attachment":[{"href":"https:\/\/www.turkishexporter.com.tr\/ihracat\/wp-json\/wp\/v2\/media?parent=26865"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.turkishexporter.com.tr\/ihracat\/wp-json\/wp\/v2\/categories?post=26865"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.turkishexporter.com.tr\/ihracat\/wp-json\/wp\/v2\/tags?post=26865"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}