BIM Birlesik Magazalar A.S. first opened the doors in 1995 with 21 stores. Its main principle is to offer consumers basic food items and consumer goods at the best prices and highest quality. BIM, pioneer of the hard-discount model in Turkey, limits its product portfolio to approximately 600 items and aims at having diverse private label products. During 2014, BIM continued to pursue the policy of opening new stores and continuously increase its turnover. By the end of 2014 BIM reached 4.502 stores in Turkey with the opening of three new regional offices and 502 new stores during the year. BIM aims to carry on its growth thanks to its efficient cost management policy while never compromising its quality and customer satisfaction understanding. BIM, acting on the vision to be an international company, continues to explore new potential market opportunities in the other countries. BIM maintains its Moroccan operations by opening 59 new stores in 2014 and reached 223 stores in total. In 2014, BIM opened 46 new stores and reached 81 stores in a short time in Egypt which is the second foreign operation of the company. BIM sustains trust-based relationships with its customers and suppliers as well as its stakeholders. It utilizes a flawless service philosophy embraced by all of its employees.

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